Despite EMEA’s mixed performance in the tournament, Riot Games aims to make the VALORANT Masters Madrid a historic championship. To achieve this, the developer plans to reward the winning team with a unique in-game capsule to commemorate their achievement in the Spanish capital.
Announcement by Leo Faria
The revelation from Leo Faria came through X following a proposal from a vlr.gg journalist. Initially
the proposal was to feature a “purchase the Sentinels bundle” poster on Bind, referencing the banner that the North American team has proudly displayed on multiple occasions. However, the head of VALORANT esports disclosed that Riot Games will introduce the winners’ capsule for the Masters of Madrid.
I think that if @Sentinels win masters Madrid. The billboard on Bind should say “buy the sentinels bundle” LOL
Thoughts? @Zellsis @robmooreEsports @lhfaria
— paull918 | Valorant Journalist (@paulwall918) March 17, 2024
Success of In-Game Bundles
Riot Games’ decision follows the success of in-game team bundles introduced earlier this year for the VALORANT Champions Tour (VCT).
The response from fans to these capsules featuring items from various teams has been immense. Therefore, the company plans to replicate the same model for the Masters of Madrid, with potential future iterations. Clubs receive 50% of the revenue generated from bundle sales, incentivizing entities with large fan bases.
The winner of Madrid will supposedly have their capsule featured in the in-game store
byu/THYL_STUDIOS inValorantCompetitive
Popular Teams in Contention
The VALORANT Masters Madrid playoffs feature Gen.G, Paper Rex (current world runners-up), Sentinels, and LOUD. Both the American and Brazilian teams are among the most popular clubs in the VALORANT ecosystem.
The victory of a popular organization would result in significant revenue for both Riot Games and the entity, considering their substantial fan bases and viewership statistics.